The aim was give super tech powers to a traditional notebook. The solution is an iOS and Android Augmented Reality game that allows people to drive a virtual Hot Wheels car over the cover of the real notebook. Watch the video!
Teach what reuse water is and create awareness about the water shortage in the world are the goals to this mobile game, developed to Android and iOS devices, suggested to Mexichem, by Intuitive Appz and its agency.
The briefing was how to bring tech to a traditional notebook and turn it more attractive to the customer? What if we try an augmented reality web game in which players can ride Lightning McQueen and perform the fastest lap. Watch the video!
Augmented Reality can be a great tool to attract and engage consumers, don't you think? What are your thoughts about customize virtual clothes and try them with the AR feature before sharing with your friends?